YOU DON'T NEED ANOTHER AGENCY.
YOU NEED A PARTNER WHO JUST GETS IT.
Reframed is a social media marketing agency that works as an extension of you. We plug in fast, get to know your brand inside and out, and move with you. You get the clarity, consistency, and creative lift of a full team, minus the back-and-forth that usually slows things down.
We’ve worked with over 100 brands across industries and built long-term partnerships by being reliable, thoughtful, and genuinely easy to work with. Our clients trust us to bring ideas to the table, follow through, and always keep the bigger picture in mind.
We’re here to do great work, but we don’t believe in overcomplicating the process.
It should feel good to hand something off and know it’s handled.
Our Creative Team
Catherine V.H.
Founder
Heather B.
Account Director
Tatum P.
Graphic Designer
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We manage your day-to-day socials so you don’t have to. This includes strategy, scheduling, engagement, and reporting across platforms like:
• Instagram
• TikTok
• Pinterest
• LinkedIn
• LTK -
From Meta ads to search visibility, we help you get in front of the right people. We run campaigns that are backed by data, not guesswork, and always tied to your goals.
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Custom content that looks and feels like you. Whether it’s video, photography, or graphics, we create scroll-worthy visuals that bring your brand to life and make it easy to stay consistent.
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We help brands look as good as they sound. From logo design to polished templates, we create visual identities that are thoughtful, elevated, and built to grow with you.
Catherine Van Helden started Reframed Social in 2019, fresh out of business school at Dalhousie. During university, she launched a food blog, @forkurdiet, that turned into something bigger than just recipes. It led to brand partnerships with names like McDonald’s, Kraft, Heinz, and Williams Sonoma, and opened the door to the world of digital marketing.
While getting Reframed (originally called Honey Social) off the ground, Catherine was also working at an influencer agency, running national campaigns for brands like Nestlé, Maybelline, and Pilsner. So yes, she’s seen both sides — startup hustle and big-brand polish — and built her agency with a mix of both.
Today, Reframed is a team of four and growing. Catherine still leads everything with the same mindset she started with: “If you’re not having fun, then why the heck are you doing it?”